When it comes to increasing realization and collections, an investment in matter budgeting can pay significant dividends in the form of happier clients who pay in full and on time. Budgeting at the matter level for each client allows law firm owners to define, from the onset, what success looks like from an efficiency standpoint and, most notably, to better manage client pricing expectations.
This post will address how Respublica can implement law firm budgeting best practices and deliver profitability gains for your law firm.
Four Matter Budgeting Best Practices
Typically, you and your prospective client discuss, negotiate, and agree to the terms and conditions of formal legal representation before anyone performs or pays for work. This methodology gives both parties more certainty over uncertain resources, such as time and money. The process can also improve client services and support proactive problem-solving in real time.
Here are four highly recommended best practices to help you get started:
- Outline the Scope of Work
- Develop a Matter Budgeting Plan
- Track, Monitor, and Adjust in Real-Time
- Use a Matter Budget Tool
1. Outline the Scope of Work
A lawyer must provide clients with enough information to understand what is involved in legal representation and how you plan to accomplish their legal objectives. Formalize this understanding in a comprehensive engagement letter, protecting both parties and establishing a clear roadmap.
Your comprehensive engagement letter should address the following:
- Scope of work
- Services provided
- Expected deliverables
- Payment and fees
- Dispute resolution
- Termination
Avoid high-pressure sales closing techniques. Give the client a few days to review, sign, and return it. Let them know they can email you any questions or concerns since the most critical part of this phase is ensuring everyone is on the same page.
2. Develop a Matter Budgeting Plan
These plans make sure that your legal team completes matters and milestones on schedule and within budget. It also communicates this information to the client for better expectation management.
Your budgeting plan will:
- Build a blueprint for success: It sets benchmarks to measure progress and identify issues quickly.
- Build a data-driven culture: Your firm can refine budgets with historical data, which increases accuracy and predictability.
- Establish a basis for client communication: Providing upfront costs fosters trust and transparency between clients and lawyers.
Start by estimating the hours required for each phase of the matter, broken down by partner, associate, and administrative staff. Distinguish between billable and non-billable hours for the most accurate cost tracking.
3. Track, Monitor, and Adjust in Real-Time
Break down hourly estimates weekly to monitor budget adherence. This technique will allow you to promptly identify and address any overages before they escalate. You can optimize budgeting and maintain profitability by consistently evaluating and adjusting your budgets.
4. Use a Matter Budget Tool
Using a law firm budget tool can make the process of creating a budget much easier. These tools can be connected to the practice management software you already use, which lets you track and report in real time. This is what a good budget tool should have:
- Customizable budget templates
- Automatic alerts for going over budget
- Integration with time tracking and billing systems
- Detailed reporting capabilities
The Value Add of Matter Budgeting
It offers more flexibility, transparency, and accountability for a law firm and its clients. More than ever, clients want to know what to expect from the process before retaining counsel. This shift is a welcome step away from traditional practices since budgeting focuses on transparency, efficiency, and client relations
Below, Respublica shares four additional ways that budgeting adds value to your law firm’s profitability:
1. Improves Client Communication and Expectations
Misaligned expectations and poor communication are typical core issues that cause client disputes. Law firm budgeting addresses this problem directly by establishing clear expectations in advance. Clients who understand their case’s estimated costs and limitations may be less likely to express frustration and contest invoices.
According to Harvard Business School research, increasing client retention by 5% can lead to a 25% increase in law firm profits. The reasoning is self-evident, and the data is clear: the cost of acquiring new clients is 10x more than gaining new business from existing clients. Maintaining strong relationships with clients is imperative to long-term profitability. By offering regular budget updates, you can foster transparency with clients and demonstrate your firm’s commitment to open communication. This strategy strengthens the attorney-client relationship, increasing client retention rates.
2. Enables Real Time Operational Adjustments
It isn’t just about predicting costs; it’s also about helping your firm become more proactive. By monitoring actual expenses against your budgeting plan, attorneys can spot issues faster.
If, let’s say, a matter is concluding in two months and after week 2, the actual time is 10 percent over budget, there’s still ample time to course correct or meet with the client and explain the reason for increased billings.
Law firms that don’t budget at the matter level might not realize they’re over budget until it’s too late to correct. At that point, the path of least resistance is to write off billable work, which reduces realization. Respublica can help your law firm increase realization by implementing matter budgeting and reduce these costly and avoidable write-offs.
3. Easier to Evaluate Matter and Client Profitability
It provides a granular view of each matter’s financial performance. By analyzing profitability on a matter-by-matter basis, you gain insight into which practice areas, clients, or case types are most lucrative for your firm. This data-driven understanding lets you strategically decide on budgeting, pricing strategies, and marketing efforts.
4. Reduces Write-Offs and Maximizes Revenue
The collective effect of these benefits leads to a reduction in realization and collection write-offs. By setting clear expectations, fostering transparent communication, and proactively addressing issues, you minimize fee disputes and unpaid invoices in accounts receivable.Budgeting at the matter level is more than an accounting tool; it’s a strategic asset that empowers law firms to build stronger client relationships, make informed decisions, and achieve financial objectives.
Estimating Matter Budgets
When estimating a budget, Think of the following:
- Historical data from similar cases
- Complexity of the matter
- Potential for unexpected complications
- Staff expertise and hourly rates
- Third-party costs (e.g., expert witnesses, court fees)
Matter Budget Reporting
The key to managing client expectations is keeping them informed. Consider the following reporting:
- Compare actual vs budget
- Milestone-based reporting
- Detailed breakdowns of time spent by task and timekeeper
- Projections for remaining work and costs
Matter Budgeting in the Cloud
Cloud-based systems have many benefits:
- Real-time access for everyone on the team
- Automatic updates and backups
- Compatible with other cloud-based legal tools
- Enhanced collaboration capabilities
- Scalability as your firm grows
Offers Competitive Advantages
Law firms that implement matter budgeting see material improvements in client expectations, are able to intentionally map out staff work, and are empowered to make data-driven decisions that boost profitability. By implementing a few best practices, you can start working on building strong client relationships, reducing financial risk, and achieving greater profitability for your law firm.
Are you ready to optimize your firm’s financial performance? Please schedule a consultation with Respublica today and learn more about how our virtual CFOs can help your law firm increase its profitability.
FAQs
How can I improve my law firm budget accuracy?
Improve accuracy by analyzing historical data, regularly updating estimates, and using specialized budgeting tools.
How does matter budgeting impact billing practices?
It can lead to more accurate and timely billing, potentially improving cash flow and reducing write-offs.
How detailed should a law firm budget be?
A budget should be detailed enough to provide meaningful insights and guidance, but not so granular that it becomes unmanageable.
What should I do if a matter is consistently over budget?
Analyze the reasons for excess, adjust the budget if necessary, and communicate transparently with the client about the situation.
Can matter budgeting be integrated with other law firm systems?
Yes, budgeting tools can often be integrated with accounting, billing, and case management systems for seamless data flow and better financial oversight.
What software can law firms use for budgeting?
Law firms can use specialized budget tools or cloud-based legal management software to plan, track, and adjust budgets efficiently.